WidgetWebExpo June 16, 2008

WidgetWebExpo brings together a huge range of widget, platform, mashup, api and programmable web experts to examine approaches to a fragmented web from both a commercial and a technical perspective. WidgetWebExpo looks at one of the key emerging online trends: how to utilize the power of widgets to carry your brand to the world.

Widgets offer huge potential as carriers of marketing, brand and advertising messages into social networks. Successful widgets are viral in nature and can distribute your content or marketing message across the internet. This conference will inform and inspire you, giving you a thorough understanding of the opportunities and how to leverage them:

what role do widgets play in online strategy?
what tools are available for the development and distribution of widgets?
what destinations do widgets go to and how do I get them there?
how do I track and analyse widgets once they have left home?

Official Website: http://www.widgetwebexpo.com