For nonprofits, the power of Facebook offers an opportunity to promote their cause to over 500 million Facebook users worldwide. Around the world, hundreds of thousands of organizations are using Facebook to find and engage supporters, conduct fundraising campaigns, and spread awareness. This webinar (plus the supplemental videos) is intended to help your nonprofit succeed in the world of Facebook.
Step-By-Step Live Demonstration:
During this webinar, we will build a Facebook Page for one of the attendees (registrant is randomly chosen). This way, you'll see first-hand how to create a Facebook Page correctly!
Get Your Questions Answered:
In order to effectively answer the questions of the participants, this interactive webinar is limited to 35 people. Follow-up questions will be answered on the CharityHowTo Facebook Page.
NEW! This Webinar has been updated to include the new Facebook social graph technology, including: the like button, the recommendations plug-in, and the social toolbar.
Webinar Outline
* A step-by-step walk-through on creating a spectacular nonprofit Facebook Page (again, one of the participants will be chosen to get a Facebook Page built).
* The difference between Facebook, Profiles, Pages and Groups, and how to use each.
* Tactics for building Facebook fans (a.k.a. connections)
* Strategies and tactics to acquire more fans (a.k.a. connections)
* Critical mistakes and how to avoid them
* How to administer your Facebook page
* Optimum administrative settings for your Facebook page
NEW! Also included with this webinar are 7 step-by-step videos:
1. Creating a Facebook page-selecting page type and page name
2. Creating a Facebook page-uploading your main image
3. How to configure your Facebook page wall settings
4. How to send targeted updates from your Facebook page
5. How to update your Facebook page from your mobile phone
6. NEW! How to add admins to your Facebook page
7. NEW! How to create a Facebook group for your supporters
Presented by Facebook and social media expert John Haydon
John Haydon advises non-profits and small businesses how to implement inbound marketing strategies with the social web. He has been invited to speak about social media on Philanthopy.com, givezooks!, Techsoup.Org and NetworkforGood.com. In his own words, he "helps business leaders get real results with the web by translating abstract marketing concepts and web 2.0 technologies into plain English."
Official Website: http://www.charityhowto.com/upcoming_info.php?vid=100
Added by Common Good Vermont on September 28, 2010