The VIP Guided Tour will be led by a knowledgeable Ambassador who will serve as your group's personal tour guide, and will share more information on such topics as company and/or beverage brand history, Coca-Colas commitment to the environment, recycling, bottling or other areas that may be of particular interest to you or another member in your group.
Added by Upcoming Robot on October 16, 2012
If any Bournemouth people want a lift, let me know.

A friend from Weymouth writes:
...the Boot Inn is the oldest Pub in Weymouth, it's right next door to the original Town Hall, it sits in between the Fire Station and the new Town Hall and it shares it's name with Boot Hill, I don't know which was named first, but I would guess the Pub gave it's name to the Hill.
It also serves some of the best beer in Weymouth, (the Cheddar Valley Cider is bloody good too), it's a CAMRA Pub, and I think that it's a good choice to follow Tom Browns in Dorchester.
Can't go myself this month - but have just spammed the rest of the company with a reminder :-)
markng
looking forward to it !