User-centric Design September 19, 2006

User-centric design is all about observation. It's not what you think customers need or what they say they need; it's about closely watching real human beings solve problems, and understanding what will help them.

Richard Blitz of Intuit Canada will discuss user-centric design tools such as site visits, concept analysis, needs-based design, prototyping, and usability testing, and will describe how Intuit uses them and where information designers fit into the process.

Join the Canada West Coast chapter of the Society for Technical Communication (www.stcwestcoast.ca) for this informative presentation on Sept 19, 2006. Non members welcome.
For more information on this event or to register, visit:

Official Website: http://www.gifttool.com/registrar/ShowEventDetails?ID=47&EID=975