Understanding Your Consumer September 19, 2012

Understanding your consumer should be at the heart of a good business or marketing plan. Whether you work in a large corporate or for yourself getting to know your consumer will assist you in tailoring your offer and communications to best suit their needs, communicate in a relevant way to them and ultimately deliver greater sales and profit. This is a practical course than will introduce you to the world of consumer research and whether you are using an agency or conducting research yourself give you the tools to help you understand your consumer. Details of this event may be subject to change. Please visit http://cce.sydney.edu.au/course/udyc for more information or to register.

Official Website: http://cce.sydney.edu.au/course/udyc