Training Room at Cole Younger Sandler Sales Training Institute - For Directions copy and paste this link into your browser: http://younger.sandler.com/content/show/12307 October 2, 2008

Over Breakfast, learn more about how to use E-Mail Marketing to grow your business and bring your customers back for more!

E-Mail Marketing will begin with a quick overview of Internet Marketing including:

Finding Customers. Search Marketing, Online Advertising, Search Engine Optimization all play a role in helping you get "found" by your potential customers. How does this work and what can I do to be "found" more easily!

Getting Customers. Web Sites, Landing Pages. What makes them effective? How should they be created. What do I want them to do for me?

Then we'll turn our attention to Keeping Customers. E-Mail Marketing is one of the most powerful tools available to you as a business-person. We discuss Best Practices and what you can do to reach out to your customers frequently - and get them to like it!

Best Practices discussed include: CAN-SPAM compliance, Spam Filters, Display Name, Subject Line, Information Layout, Copywriting, Fonts and Colors, Images, List Segmentation, Timing, Testing and Tracking!

You'll also receive $50 off setup for your TrueMailer E-Mail Marketing program if desired.



Itinerary:

8am - 8:15am Registration, Networking, and

Continental Breakfast

8:15 - 8:30 am Finding Customers

8:30 am - 8:45 am Getting Customers

8:45 am - 9:45am Keeping Customers

9:45am - 10am Q and A and Wrap-Up



Please REGISTER for our informative session by clicking the PayPal button above. You do NOT have to be a PayPal member to pay with your credit card via PayPal.

Official Website: http://truepresence2.eventbrite.com