Tour de Fashion September 8, 2011

During New York City’s Fashion Week 2011, fashionistas will have the opportunity to borrow one of the 30 bicycles designed by fashion royalty including Diane von Furstenberg, Isaac Mizrahi, Betsey Johnson, Elie Tahari and others.

“Tour de Fashion,” was created by the Fashion Center Business Improvement District (BID) in an effort to highlight New York City’s legendary Fashion District as the birthplace and epicenter of American fashion. The bicycles were built in New York City by Bowery Lane Bicycles. Borrowing a bicycle is free of charge (credit card required) at either of two stations located in the Fashion District and Meatpacking District.

Where:

Fashion District: Broadway and 40th Street

Meatpacking District: 9th Avenue and 14th Street

When:

September 8 – 15; Weekdays 10am – 6pm; Weekends 11am – 6pm

Cost:

Free (credit card required for security)
For more information, please call 212.764.9600 or visit http://www.fashioncenter.com/neighborhood/tour-de-fashion

Official Website: http://www.fashioncenter.com/neighborhood/tour-de-fashion