Toughest Cowboy February 4, 2011

In this competition, 12 cowboys go head to head, participating in 3 events. One cowboy will walk away with the Toughest Cowboy title at the end of it all. There will be free pony rides before the rodeo each night and the first 500 kids (12 and under) Friday night receive a free cowboy hat. Jerrod Niemann, Country Music Association "New Artist of the Year" nominee, will perform Saturday night, Feb. 5, for the popular "Party On The Dirt" following the World's Toughest Rodeo. K102 contest winners get access to the "dirt," but all rodeo fans are welcome to stay and enjoy the live entertainment. Jerrod Niemann recorded a pair of independent albums and wrote songs for country stars like Garth Brooks, Jamey Johnson and Blake Shelton before.