Ludlow St (between Grand and Hester)
New York, New York 10002

NEW YORK (March 21)— The Goethe-Institut New York, a branch of the Federal Republic of Germany’s global cultural institution, and Kunstverein München are pleased to announce the opening of “The Real World,” the next exhibition at Ludlow 38, a new downtown satellite space for innovative contemporary art. Sponsored by MINI, Ludlow 38 is exclusively and autonomously programmed by Kunstverein München for its first year. Ludlow 38 is located a short walk from the New Museum and at the center of the emerging gallery scene on the Lower East Side and in Chinatown.

The Real World, an exhibition of works by Andreas Neumeister, Sean Snyder and Wolfgang Tillmans will be on view from March 30 – May 4, 2008 at Ludlow 38; located at 38 Ludlow, between Grand and Hester, New York,NY 10002 (212-228-6848).

Ludlow 38 will host an opening reception on Saturday, March 29, from 7:00–9:00pm. Later in the evening, there will be an after-party with djs Princess Julia and Lovely Jonjo, London, at another location (TBA at the opening).

The Real World at Ludlow 38. Hours: Friday - Sunday, noon–8:00pm, or by private appointment.

Andreas Neumeister (1959, Starnberg) is a Munich-based writer, recently published 'Könnte Köln Sein' Suhrkamp 2008. Neumeister regularly incorporates the idea of the visual in his literary work. His slide-archive 'Three Letter Words/Da Real World' 1996 ongoing, navigates through the ubiquitous horizon of acronyms saturating our life-worlds.

Sean Snyder (1972, Virginia Beach) Visual media, of which television is the most established, common and vivid, inundates us with a steady flow of images, which overlap with or even displace reality. Using this premise as a starting point, Sean Snyder, analyzes with the video work 'Schema (Television)', 2007 ways in which we consume within the torrent of image production. Schema (Television) has been produced using a satellite television and consumer editing software. Its material composed and commented on by inter-titles, is broadly thematic: from minimal static signals to news footage, weather reports, game shows and culinary programs. The editing technique references both the remote control ease of switching channels and the montage model of Dziga Vertov’s newsreels.

Wolfgang Tillmans (1968 in Remscheid, Germany) developed iconic images that eschewed the gloss of his contemporaries in the fashion industry, subverting notions of beauty and sexuality. Shay IV, 2002 was taken in Tel Aviv and presents an encounter between an Israeli Soldier and the artist.

“Ludlow 38 is designed to appeal to a young contemporary audience. Our partner in this project, the Kunstverein München, is internationally recognised as one of the most innovative contemporary art institutions in Germany,” notes Dr. Stephan Wackwitz, program director of the Goethe-Institut New York. Adds Stefan Kalmár, the director of Kunstverein München, “As Kunstverein and therefore as a locally rooted, but internationally operating contemporary art institute, this co-operation will give us the opportunity to further internationalize our work and extend our reach. Ludlow 38 has been designed in close collaboration between the artists Liam Gillick and Ethan Breckenridge, as a quasi backspace bar for a small group of left-behind partisans to linger behind the dark corporate curtains of today, thinking about what might be played on stage today and tomorrow.”

The Goethe-Institut New York is a branch of the Federal Republic of Germany’s global cultural institute, established to promote the study of German and German culture abroad, encourage international cultural exchange, and provide information on Germany’s culture, society, and politics. At its uptown Fifth Avenue location, several buzzworthy lecture series debut this spring, including “What is Green Architecture?” next with Matthias Schuler of TRANSSOLAR on April 1. For more, visit: www.goethe.de/newyork.

Ludlow 38 is sponsored by MINI.

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Official Website: http://www.goethe.de/newyork

Added by LACerand on February 22, 2008

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