by Prof. M Temple of Staffordshire University
Official Website: http://www.keele.ac.uk/newsevents/whatson/worldaffairsseries/
Added by santanupal on July 20, 2010
Media is not neutral. Press can make a difference in a close (fought) election.
Personality not Policy: "You can sell politicians like a can of beans."
Barak Obama generated funds online only.
santanupal
American Political Marketing Methods; Politician as a Consumer Object;