Silicon Valley American Marketing Association (SVAMA) presents:
SVAMA Workshop: Online Research Techniques
Thu, Mar 17, 8:00am-12:00pm, Santa Clara
MORE INFO: http://www.svama.org/events/20050317.asp
The Internet is changing the future of market research. Find out how you can conduct market research from your computer. You can even stay in your sweats!
Join us for this hands-on and very interactive workshop on March 17 to learn how you can leverage the Internet for your research needs. Bring your WiFi-enabled laptops – sweats and wearing green are optional! Topics to be discussed include: bulletin board focus groups – how to optimize online asynchronous and real-time research, website and email panel recruiting, online survey options and shortcomings, journaling and other online research tips.
Participants in this workshop will learn:
* how online research differs from other forms of market research and how it
* affects all aspects of project implementation
* what the hottest online tools are out there and where to find them
* optimal recruitment methods
* online research gotchas and how to avoid them!
* the future of online research and what to look forward to
To register: http://www.acteva.com/booking.cfm?bevaid=79692
SPEAKERS
Danusia Szumowski, Founder and Chief Research Officer of testkitchens.com
Julie Kaufman, Principal of Kaufman Associates
DATE & TIME:
Thursday, March 17
8:00am-12:00pm
LOCATION:
Network Meeting Center at Techmart, Santa Clara
5201 Great America Parkway
Santa Clara, CA, 95054
http://www.networkmeetingcenter.com/locat.html
COST & REGISTRATION:
$45 SVAMA, $56 ASAP, $60 CSPA/SDF/SVASE, $75 general, $30 students with valid student ID.
http://www.acteva.com/booking.cfm?bevaid=79692
MORE INFO:
Website: http://www.svama.org/events/20050317.asp
Email: info@svama.org
Phone: 866-206-9067 x3004
About Silicon Valley American Marketing Association (SVAMA):
The Silicon Valley American Marketing Association (SVAMA) is the Source for Silicon Valley marketers, delivering career development, education and networking opportunities to advance marketing excellence in the local business community. www.svama.org
Added by nancytubbs on February 24, 2005