Sustainable Marketing: Fad or Future? February 19, 2009

Is your company struggling to make heads or tails of marketing your products as “green” or establishing a sustainability marketing strategy? Well look no further; this three hour event will help provide you with insights and tools to enter the sustainable product marketing space.

You will learn about the current trends in green market segmentation from Experian, a global information services company; SC Johnson, the consumer products leader in sustainability marketing, will provide real world examples of how sustainability strategies can be implemented; and TPN will discuss the future of “green” marketing.

If you are looking for ways to better position your products profitably in this fast growing market or help your clients implement green/sustainable marketing strategies, then call now to reserve your seat at Chicago AMA’s Sustainable Marketing: Fad or Future seminar.

Register: (312) 280-0449

Official Website: http://www.chicagoama.org/fadorfuture.html