Summer Course: Really Simple Syndication for Business Communicators July 30, 2008

New research by Leads United shows that 48% of communication managers think RSS feeds are influential for their job. Unfortunately, only 24% actually know how to use them.

Let us help you to effectively understand and use the full potential of RSS-feeds for your business communication and subscribe to our SummerCourse on RSS-feeds. Training will be organized by Philippe Borremans, social media expert at Blackline.

"RSS is the tool that will allow you to automatically distribute your content (press releases, audio-files, video-files, fact sheets, updates) online to a multitude of platforms and in different formats.

At the same time, understanding RSS allows for real time online monitor of a multitude of sources - think blogs, websites, news-sites, forums...) on what is being said about your company, product and services.

Hands on agenda:

* What is RSS and why should you care ?
* Possible business communications applications of RSS.
* How to recognise RSS feeds online ?
* How to read/manage RSS feeds ?
* How to create your own personalised monitoring system ?
* How to publish content through RSS ?
* Networking drink

Important: attendees need to bring their own PC/Laptop/Mac and have WiFi capabilities in order to follow the hands on training session.

Training will be done in English.

Official Website: http://summercourserssfeeds.eventbrite.com/