Social Networking & Future Media - Panel - Crystal Ball Series - Atlanta-TIE March 10, 2010

Our panelists will discuss how to leverage social media tools and trends to gain a competitive advantage. Topics to be addressed include:

1. We're all familiar with Facebook, Twitter, and LinkedIn, but we may not be as familiar with TweetDeck, Foursquare, Google Buzz. What else is out there that you could be using to your advantage?
2. What are you missing out on by not using these?
3. How can entrepreneurs and businesses ensure they are using social media as effectively possible?
4. Best and worst practices.

Moderator: Dr. Rajiv Grover, Dean, Fogelman College of Business and Economics; Sales and Marketing Chair Excellence, University of Memphis

Panelists:

1. Renu Kulkarni, Executive Director of Future Media, Georgia Institute of Technology
2. Andrea Moe, Senior Director of Product Management & Marketing for Peachtree, Sage Business Solutions
3. Christopher W. Klaus, Founder & CEO, Kaneva
4. Bobby John, CTO, Brainpark
5. Adam Brown, Director of the Office of Digital and Social Media, The Coca-Cola Company