SND | SF meetup July 18, 2009

Want a glimpse of the future? Try new challenges or careers? Or do you just want a laugh? The Society for News Design would like to invite you to an afternoon of education, conversation and fun. This is a free and open event to anyone who has an interest in the media, creativity and innovation. You do not need to be a member to attend.

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REGISTRATION: Even though this is a free event you must register by responding to the RSVP on the top right column. (Adobe requires a guest list to enter their facility.) If you do not have a Facebook account, just e-mail me at pai@mercurynews.com.

Seating is limited so register now.

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The meetup will feature sessions presented by industry leaders:

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NEWS FLASH FROM THE FUTURE: WHAT WILL JOURNALISM LOOK LIKE?
noon-12:45 p.m.
Design and innovation powerhouse IDEO (http://www.ideo.com) has sketched out fourteen scenarios for the future of news. From newsroom cafés to new interactive solutions to sharing information, the future has never looked so bright for newsgathering. Alex Grishaver, Design Director at IDEO, will present and explain their ideas. Grishaver specializes in systemic design and interactive media, and has led numerous of projects for HBO, Tokyo Metro and numerous other media and technology businesses.

IDEO is one of the premiere design firms of the world. They specialize in developing design and behavioral solutions for many Fortune 500 companies and government organizations. Among its many achievements are developing Apple’s first mouse, the Leap chair for Steelcase and finding new methods of combating childhood obesity for the Centers for Disease Control. Fast Company magazine ranked IDEO fifth in its top 50 Most Innovative Companies list.

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NEW PATHS FOR NEWS
1 p.m.-1:45 p.m.
Matt Mansfield hosts a conversation with invited panelists Susan Mernit and Chris O'Brien about where social media, distribution channels and the challenges of presentation are heading.

Mernit is a co-founder of Pink Garage (http://susanmernit.com/blog/2009/02/pink-garage-mentoring-techstar.html), a new online community and resource for women entrepreneurs, and a product development, business strategy and social media consultant who recently ran the 2008-09 Knight News Challenge, awarding $5 million to support innovative local projects that expand online news and community discourse. And O'Brien is the technology columnist for the San Jose Mercury News, as well as the founder of the Next Newsroom project, which was also funded with a Knight grant.

Mansfield is an associate professor at Northwestern University's Medill School of Journalism and the co-director of its Washington graduate program. He's also the past president of the Society for News Design and a former deputy managing editor of the San Jose Mercury News.

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VISUALIZING DATA
2 p.m.-2:45 p.m.
Stamen Design's Michal Migurski will reveal their design process, database schemas and API’s to extend the boundaries of online media and live information visualization. Check out their work at: http://www.stamendesign.com

Migurski is a Stamen partner and specializes in data design. He holds a degree in Cognitive Science from UCBerkeley.

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MAKING THE LEAP INTO MULTIMEDIA
3 p.m.-3:45 p.m.
From capturing photos on film to taking digital snapshots then ultimately entering the world of video and multimedia, Emmy Award winner Geri Migielicz has navigated through the massive changes in photojournalism. Geri will relate those experiences and give advice on making that transition to new media.

Geri Migielicz is co-founder and executive editor of Story4, a multimedia production studio specializing in video for the web (http://www.story4.org.) Previously, she was Director of Photography at the San Jose Mercury News from 1993 to 2009. Under her direction, her department garnered all major national awards for photo editing and photo usage, making the paper a destination for the leading talent in the photojournalism industry. Most recently, Geri was executive producer on an Emmy Award-winning web documentary, and she directed coverage that won a 1990 Pulitzer Prize in general news reporting and a 2003 Pulitzer finalist in Feature Photography. Geri was a 2004-5 Knight Fellow at Stanford University, where she studied multimedia narratives.

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FUNNY STUFF WITH DON ASMUSSEN
4 p.m.-4:45 p.m.
Meet the man behind the Lies behind the Truth, and the Truth behind those Lies that are behind the Truth. San Francisco Chronicle’s Bad Reporter (http://www.sfgate.com/columnists/asmussen/) has been skewering the headlines and providing many laughs.

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GETTING HERE AND PARKING
Directions can be found here: http://www.adobe.com/aboutadobe/maps/sf_map.html

Free validated parking is around the corner on King Street. Map here: http://tinyurl.com/nchv2c

For public transportation, the Caltrain station is about 1/4 mile east and there are several Muni bus stops close by.

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Special thanks to Adobe for co-sponsoring this event.

Official Website: http://www.facebook.com/event.php?eid=104605407128