Skylanders Giants Mall Tour October 11, 2012

SKYLANDERS GIANTS ARRIVES AT THE CHESTERFIELD TOWNE CENTER PROVIDING AN UP CLOSE AND PERSONAL LOOK OF THE SEASON’S MOST ANTICIPATED GAME AND TOY

WHAT:
Activision Publishing, Inc., makers of the #1 best-selling kids game of 2011, Skylanders Spyro’s Adventure, invites Richmond area families and their kids for an opportunity to experience and play the hotly anticipated sequel Skylanders Giants. At the Chesterfield Towne Center shoppers will be treated to a limited time Skylanders experience and special temporary kiosk.

Come take a break from Holiday shopping to see the Giant and LightCore toys as well as new Skylanders. Above and beyond a traditional booth display at the Skylanders Giants area, kids will have a unique opportunity to experience and play one of the year’s most anticipated games and toys, as well as engage in fun play and have a chance to win exciting prizes. The Skylanders Giants experience is not-to-be-missed!

WHEN:
October 11 – October 14, 2012
Oct. 11-13: 10:00 AM–9:00 PM
Oct. 14: 12:00 PM–6:00 PM


WHERE:
Chesterfield Towne Center
11500 Midlothian Turnpike
Bon Air, VA 23235


ACTIVITIES:
Hand’s on gameplay
Gaming kiosks, displays and stations
Fun activities, games and more!

MEDIA OPPORUNITY:
• Attend with family and friends
• Photos and visuals for reporting
• Calendar and event listings as a fun activity for families

CONTACT:
Katie Harris-Maines
PMK*BNC
On Behalf of Activison
310-854-4800
Katie.Harris@pmkbnc.com