Selling to Millennial Women for Photographers February 4, 2011

Do you know how to effectively sell to women? You'd better. (And, just being one is not enough.) The New York Times Bestseller, Womenomics, says women make up 80% of all buying consumers,

AND this percentage is only going up with the recession in full swing! Do you know how to sell to women? If not, now is the time to learn!

In this info-packed two hour workshop, you will learn the proven secrets of "soft-selling," where conversations create sales, customers become loyal friends, and friends become community evangelists. Get ready to roll up your sleeves and discover proven techniques of Asking for YES, through, strategic instruction, group exercises, reflective work and role-playing, so you can draw from a deep collection of proven selling techniques to ensure a YES when you have your customer's attention.

The workshop is designed for photographers of all experience levels (brand new to veteran) who wish to make more money with less effort. Seating is limited.

Register at: http://jeffjochum.eventbrite.com/

Jeff Jochum has held a number of leadership and innovation positions including CMO at deviantART.com (top 100 website in the world); SVP Marketing at Pictage.com (sold to Apax for $29 million in 2006); CEO at Drake-Certivo; and VP International Operations at Homestore.com (now Move.com). He also co-founded EBZ International, Inc., creator of 'eBIZ in a BOX' - 1999's best-selling e-commerce website development & hosting product. http://jeffjochumblog.com/

Free parking behind the Cafe or in the adjoining Niu St. parking lot around the block . http://hmaus.org/ingdirectcafe

Sponsored by Jeff Jochum and SmugMug.com.