Search Engine Optimization Master Skills Workshop January 12, 2009

Learn the Search Engine Optimization Master Skills in this five-day hands-on workshop!

Hosted by the Bay Area Search Engine Academy, Inc.
Website: http://www.bayareasearchengineacademy.org

Monday, January 12, 2009 – Friday, January 16, 2009
Bishop Ranch Conference Center
2326 Camino Ramon
San Ramon, California 94583

This five-day Master course combines both the Essential and Advanced courses into one week. From the moment you arrive, your experience will be hands-on and personalized to you and your classmates. Through demonstrations of common situations, and practical approaches to your own Internet marketing hurdles, we work right alongside you to ensure your full comprehension of the workshop materials. After you pass the final exam, you'll receive certification showing that you've completed all the modules and understand the concepts.

College level Continuing Education Units (CEUs) are available for this course, but you must request to be signed up in advance.

Day 1 – Search Engine Basics: Getting Results
By the end of Day 1, you will have a good grasp on how to perform Keyword Research and how to work with your content in the correct sequence of operations for maximum impact. You will have a good understanding of current on-site influences, as well as step-by-step methodology.

Day 2 – Search Engine Processes
By the end of Day 2, you will thoroughly understand how to optimize your pages manually by using our 6-step system. You will know which search engines and directories should be focused on for the best results, how to build link reputation and popularity, along with an awareness of all the ways to avoid being penalized accidently.

Day 3 – The Future of Search Engine Marketing
By the end of Day 3, you will have a grasp of many more techniques that you can apply in highly competitive markets, as you learn Advanced Keyword Forensics and how to tap into behavioral trends based on the last 90 days of search activity. You will understand how to tap into search engine trends that 90% of other Webmasters miss.

Day 4 – Advanced SEO Strategies
By the end of Day 4, you will have added to your arsenal of Advanced Skills, including how to use Google Analytics, how to deal with technical issues, and multivariate reporting of the most complex nature.

Day 5 – Strategies “Beyond SEO”
By the end of Day 5, the entire workshop comes together and you will understand both the theoretical and practical ways of optimizing a web page with the least possible amount of steps. You will then be prepared to compete in a highly competitive market, while eliminating all the guess work.

Sign up for your FREE daily SEO tips too: http://www.bayareasearchengineacademy.org/contact-us/free-seo-tips.aspx

About Bay Area Search Engine Academy, Inc.:
The Bay Area Search Engine Academy is licensed by the Search Engine Academy. Our focus is to teach the same curriculae as the Search Engine Academy, and impart a standardized methodology to doing proper, "white-hat" search engine optimization techniques.
We are based in the San Francisco Bay Area, and only teach workshops in the Bay Area, Sacramento and surrounding counties.

About Your Instructor:
Thomas W. Petty has been involved with technology since 1989. He had a 21-year career at a Fortune 100 company, most of which was spent in the Information Technology arena. His background spans computer and server support, networks, data centers, Web technology and software systems design and deployment.
He has taught many different types of coursework including Windows, programming, networks and other classes.

Thomas is only one of approximately 1900 HFI-Certified Usability Analysts® in the world, having been trained in Web usability by Human Factors International.

He has owned his own internet consulting business in Livermore, California since 2005, and works with many different industries to optimize and market their businesses on the Web.

Find out more about Thomas at http://www.linkedin.com/in/thomaspetty
Ticket Info: http://www.bayareasearchengineacademy.org/registration.aspx
Ticket Price: $2395

Official Website: http://www.bayareasearchengineacademy.org