RETHINKING COMMUNICATIONS Senior Management Summit September 17, 2008

Experts on corporate communications, marketing and public relations are converging at a senior management summit in New York September 17-18. RETHINKING COMMUNICATIONS Senior Management Summit is being hosted at Pfizer headquarters in Times Square. The summit will address trends, best practices and the future of corporate communications in the age of new media.

Keynote topics and speakers include:

THE PR WARS: WHY YOU ARE LOSING, by William J. Holstein, Sunday business columnist, New York Times, and author, Manage the Media (Don't Let the Media Manage You)
WHY TRADITIONAL LEADERSHIP COMMUNICATION IS BROKEN (AND HOW TO FIX IT), by Stephen Denning, author, The Secret Language of Leadership
THE EXPLODING MEDIA UNIVERSE, by Norman Clements, Senior Vice President, Global Analysis Services, Cision, Inc.
A panel of senior communications professionals will discuss: SHEDDING OLD SKIN: HOW OUR PROFESSION NEEDS TO CHANGE YESTERDAY. The panelists are:

Sharon Wamble King, VP, Corporate Communication at Blue Cross Blue Shield of Florida
Kit Stinson, Vice President, Internal Communications, Avaya
Gary Grates, President & Global Managing Director, Edelman Change
Another panel is focused on: WHAT’S NEXT? PREDICTIONS, CHALLENGES & TO-Dos. Panelists include

Robert L. Dilenschneider, Founder and Principal of the Dilenschneider Group, and author, Power and Influence: The Rules Have Changed;
Andrew L. Shapiro, Founder and CEO, GreenOrder, and author, The Control Revolution: How the Internet is Putting Individuals in Charge and Changing the World We Know
After each panel, attendees will choose among six “research roundtables” to discuss trends and issues facing professional communicators today. Introducing the research roundtables is Dr. Michael B. Goodman, Professor and Director, CCI Corporate Communication International; and Director, MA in Corporate Communication, Baruch College, The City University of New York.

Attendees can register for RETHINKING COMMUNICATIONS online at www.communitelligence.com or by calling 480-816-5550.

The Communitelligence Learning Academy produces conferences, workshops, How-to Web seminars and Learning CDs on emerging business communication trends and skills.

Next Conference:

Executing Social Media Conference and Roundtables, Atlanta, October 15-16

Official Website: http://www.communitelligence.com/content/ahpg.cfm?spgid=319&full=1