REFUEL Races to Rock ‘n’ Roll USA March 14, 2013

The REFUEL | got chocolate milk?™ campaign is headed to Washington D.C. to show athletes that what they do after strenuous exercise can make a dramatic difference in how they feel and perform during their next race or workout. The “got chocolate milk?” campaign – backed by football legend Hines Ward, 2010 IRONMAN® World Champion Mirinda Carfrae, three-time IRONMAN Champion Chris Lieto and USA Swimming – shows how refueling with chocolate milk can play an important role during an athlete’s after-workout routine.

Lowfat chocolate milk is simple, effective and scientifically shown to help the body recover after a hard workout so athletes can perform at their best during the next bout of exercise.

Race participants can visit the REFUEL zone at the Health & Fitness expo to learn about the scientific benefits of post-race recovery and for the opportunity to join Team REFUEL – an exclusive group of elite athletes who champion refueling with lowfat chocolate milk after a strenuous workout.
Team REFUEL members score:
• $500 in sponsorship money
• Custom training gear
• Free race entries and VIP race access
• Discounts on partner gear and equipment