Radian6 Webinar March 20, 2012

Attract, Engage & Inspire Customers with “Optimize and Socialize” Content Marketing Strategy. Lee Odden, CEO of TopRank Online Marketing and author of “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing” will share insights from his new book in a webinar with Radian6 on March 20th. He'll review a practical approach to integrating search engine optimization & social media marketing to boost relevance, visibility, and customer engagement. You'll also learn how to determine the creative tactics that will provide the best results for your company, develop guidelines to scale online marketing success, and measure the business value of socialized content marketing. Be sure to join us as Lee offers a tested approach for an adaptive, customer-centric online marketing strategy.

Official Website: https://radian6.adobeconnect.com/_a995981730/optimizeandsocialize/event/event_info.html