WHAT: PR+MTKG Camp Chicago (www.prmktgcamp.com) is a full day of HIGHLY INTERACTIVE discussions for a select number of PR and marketing professionals on the strategy behind SOCIAL MEDIA. Attendees will explore key issues facing PR and marketing professionals and help them identify challenges and new business opportunities.
Our format avoids many of the conventions of a typical conference. There are NO panels or PowerPoint demonstrations. Moderators from top agencies and companies lead breakout groups and then present group recommendations for the entire Camp to discuss.
SESSIONS will focus on understanding social media’s impact on brands and storytelling, aligning PR & marketing, evaluating metrics and analytics, measuring success and determining ROI.
KEY TAKEAWAYS
• An understanding of the strategy and tools behind social media for PR and marketing
• A network of professionals built upon an intimate setting and interactive discussion
• A comprehensive summary of the day and discussion notes that you can share with clients and colleagues
Official Website: http://prmktgcamp.com
Added by Listen Interactive on April 18, 2010