PATCA Consultants Mtg-Social Media Tips & Tricks April 9, 2009

For the April dinner meeting, PATCA has invited Patrick Schwerdtfeger back for a return visit to share more of his most successful techniques for joining the real-time social conversation.

Patrick will start the session off by revisiting basic questions such as:

**What the heck is Twitter?
**How do I build a business presence on Facebook?
**Where's the opportunity on LinkedIn?

We'll then take a deeper dive into understanding why social media has now eclipsed email in terms of the number of messages sent. This phenomenon is not going to change. Consultants must learn to communicate using these new methods, just like we learned to use email.

This presentation will focus on specific tactics that deliver results and how to jump right in with both feet and get your feet wet. Conversations are markets for your work. To access a market, just participate in the conversation!

You will learn:
**How to speak to the "always connected" generation
**How to integrate Utterli, Twitter, Facebook, WordPress & LinkedIn
**The four best marketing strategies on Facebook
**The three best activities to gain exposure on LinkedIn
**The four secrets to building a huge following on Twitter
**Strategies to monetize your Twitter feed
**Related opportunities on Meetup and YouTube

About the Presenter:

Patrick Schwerdtfeger is the founder of Tactical Execution; a company that leverages progressive marketing strategies to build credibility and exposure for its clients. Patrick is an award winning speaker and has given hundreds of workshops and seminars across the United States and western Canada. He was also an instructor at the 2007 Internet Marketing Conference held in Stockholm, Sweden.

$19-members; $25-non-members; $19-first time attendees & guests of members.

Official Website: http://www.PATCA.org