NYC’s Game-Changing Geotargeting Deal App Leloca to Donate $1 per Deal to Fresh Youth Initiatives Charity from January 15-31 January 14, 2013

Leloca, a geo-targeting deal iPhone and Android app which offers real-time discounts at NYC restaurants, retailers and spas, is partnering with Fresh Youth Initiatives to support their mission to provide youth with the needed support, encouragement, experience, and life skills to show that young people, given the chance, can be strong and positive change agents in their community and in their own lives.Recently, FYI’s youth participants brought food and aid to those affected by Hurricane Sandy. Each time a dining deal is secured on Leloca from January 15th to 31st, Leloca will donate $1 towards the charity, essentially splitting its revenue with Fresh Youth Initiatives. Leloca allows NYC diners and shoppers to try a new restaurant, shop, or spa at a big discount (typically 30-50% off), while knowing that they are supporting a local charity with a crucial mission at the same time. The deals are free and require no purchase to download.

About Leloca:
Leloca is a free downloadable Smartphone application for Android and iOS. Leloca is the only Smartphone application that gives local businesses the ability to offer instant deals to nearby users for real-time yield management (getting the most possible revenue from fixed costs such as rent, electricity, staff salaries, food costs, etc.). Leloca’s “real-time” deals allow users to get instant dining, retail and spa gratification by offering deals on venues that are within minutes of their current locations. For more information, visit www.leloca.com.

About Fresh Youth Initiatives:
Fresh Youth Initiatives (FYI) is a dynamic youth development organization in upper Manhattan that provides at-risk youth with opportunities to connect with their community and to become concerned, active citizens. FYI’s programs help young people ages 10-18 develop the skills, values and resiliency they will need to overcome barriers to success in the future.