All keywords aren’t created equal. Marketers need a different bidding strategy for high, mid, and low volume keywords.
Join us on April 8th at 1 PM ET for a brand-new guest webinar, 3 Keyword Bidding Strategies for Higher ROI, presented by Marin Software’s Chris Wine.
The webinar will reveal:
-How to increase revenue and profit of high-volume terms
-How to bid for mid-volume terms on a rules basis, using the keyword’s click, cost, and conversion data
-How to leverage data from a low-volume keyword’s related terms to accurately predict a keyword’s future performance
-Plus, see tons of real-world examples of how the right bidding strategy increased paid search results!
-Get actionable advice that you can apply to your search campaigns immediately. Register now!
Official Website: http://www.ioninteractive.com/post-click-marketing-blog/2009/4/1/new-webinar-3-keyword-bidding-strategies-for-higher-roi.html
Added by megan.leap on April 1, 2009