MTBC Special Event July 17, 2009

Social Media is buzzing! Does it really apply to the enterprise? Dell, HP and Procter & Gamble say, "YES!" Come hear two business experts provide real world examples of how to use Social Media to improve your competitive position, increase customer satisfaction and identify new customer markets. The luncheon spotlights Bob Pearson, President of The Blog Council, and Chief Technology & Media Officer for WeissComm, and Scott Anderson, VP of Hewlett Packard's Technology Solutions Group. The Technical Luncheon Series is the flagship luncheon program of the MTBC and provides an interactive, monthly presentation that communicates insight and thought leadership from industry experts regarding technologies and trends from our high-tech industry.

The MTBC Special Event Luncheon presents:

Bob Pearson serves as President of The Blog Council, the leading forum for social media efforts at the largest corporations in the world and as Senior Vice President, Communities for GasPedal. He is also a founding partner of Common Sense Media Group. Bob has a unique combination of social media, marketing and communications skills acquired during nearly 25 years at three Fortune 500 companies and a major consultancy. He was most recently vice president of Communities and Conversations at Dell Inc.

Scott Anderson is Vice President of Customer Communications for Hewlett Packard's Technology Solutions Group (TSG). He leads outbound marketing worldwide for TSG. Anderson's career spans the breadth of marketing disciplines across numerous geographies and companies. He has held marketing positions at CNN International, Weyerhaeuser, Agilent Technologies, Sun Microsystems, and Hewlett- Packard.