ModulA.R.T. by A.R.T. Pop-Up Store March 19, 2010

On Friday, March 19th, A.R.T. will be launching their national e-store, as well as a Pop-Up Storefront in DUMBO to introduce their inaugural portfolio: ModulA.R.T. by A.R.T. It is the first fully-customizable and co-creative modular art collection, with scalable contemporary art modules that can be pieced together in an infinite number of ways. It is designed by artist and architect, Don Rattner, and includes 3 lines: Wall A.R.T., Mural A.R.T., and Shelf A.R.T. With mass customization trending in other arenas, this is an artistic & architectural application of the concept. Designed to fill the gap between the high and low-end in modern art, ModulA.R.T. offers a unique approach to acquiring and appreciating fine art. The buyer gets to engage in the artistic process and can constantly add or subtract modules to a particular installation, allowing the works to grow and change. For more information, visit: www.Art-Rethought.com.

Event Dates: Opening March 19th, running through April 18th
Operating Hours: Wednesday – Sunday, 12pm – 8pm
Telephone Number: 718-360-9300
Nearest Subway: F to York Street, A/C to High Street

Official Website: http://www.Art-Rethought.com