Mobile Shopping Fall brings you 40 brand side speakers who are actual practitioners, trailblazers creating richer mobile experiences with better search functionality, targeted SMS campaigns, social media, mobile payments, tablet capabilities, and augmented reality. The best part? Each speaker brings with her or him 3 unique takeaways. TRANSLATION: 120 Unique Takeaways for just 3 Days Out of the Office.
How Is Our Program Developed?
Mobile Shopping Fall was developed through months of extensive research with mCommerce executives across industries. According to your peers, the TOP 10 core areas that execs must focus on in 2011-2012 are…
• Bridging Mobile, Print, TV, and Web
• Mobile In-Store/Aisle Shopping
• Emerging Mobile Payments
• Social/Mobile Crossover
• Mobile Games/Video
• Tablet Strategies
• Performance-Based Advertising
• Personalized/Location Driven Recommendations
• Deeper Analytics
• Augmented Reality
Official Website: http://www.mobileshoppingfall.com
Added by Adriano Costa on August 9, 2011