Mastering the Latest in Recruiting: Social Media May 16, 2012

1.5 General Recertification Credits

Five hundred and thirty-five million. That's the potential number of job candidates you could reach by using LinkedIn, Facebook and Twitter combined. Social media is a powerful and cost-effective recruiting tool that can help you reach top talent, create short- and long-term relationships, turn passive recruiting into active, and allow you more insight into a potential candidate than with a resume alone.

Use social media to help locate the right candidate for your job opening, and learn:
* How social media -- Twitter, Facebook, LinkedIn and even YouTube -- can be a significant part of your sourcing strategy

* How your competition is using social media to reach job seekers

* Simple ways to create an online presence that attracts the best talent and best-fit employees

* To avoid the biggest mistakes that make the wrong impression with a potential candidate online
About the Presenter
Michelle Mendoza, SPHR, founder of Connect to HR, has the knowledge and insider experience to help job seekers find their dream job fast. Michelle has more than 15 years of human resources experience working in Silicon Valley and the San Francisco Bay Area. Her recruitment experience covers companies such as Johnson & Johnson, Apple and Intuit, and industries such as pharmaceuticals, medical device, high-tech, retail and non-profits. That means she has 15 years of recruiting experience hiring professional candidates for some of the best-known companies in the world.

Official Website: http://www.nchra.org