MaRS Emerging Technologies Series: Location! Location! Location! May 23, 2007

The Growing Market for Location-Based Services (LBS) - Part of Toronto Tech Week

The explosion of always–on always-connected mobile applications is expanding at a rate that promises to redefine the way we work and live. Since the late '90s, we’ve seen a host of intriguing, yet somehow not-quite-ready-for prime time, mobile applications such as local search, advertising, gaming, dating, child safety, vehicle navigation and security.

As more and more mobile devices know exactly where their owners are at any given time, various market players now see billion dollar market opportunities for LBS that were unimaginable only a few years ago. The race is on to provide valuable “location intelligence” to both business and consumers as we ''browse'' the physical space around us, connecting us to people, places and unexpected bits of information.

As the new technologies and business models for LBS emerge, where are the opportunities for players such as hardware manufacturers, software developers, carriers and information services providers? Join us for this session as we profile some of the trends, technologies and companies who are driving the growth of this exciting market.

Registration: $25 + GST

Speakers:

Lawrence Surtees
VP & Principal Analyst, Communications Research
IDC Canada

Tyler Lessard
Director, ISV Alliances
Research In Motion Ltd. Blackberry

Niall Wallace
CEO, Infonaut Inc.

Kamal Hassan
CEO, Skymeter

Rob Moffat
President and Co-Founder, Wallace Wireless

Official Website: http://www.marsdd.com/emergingtech/may28