March 26: Integrated Online Communications Strategy March 26, 2009

Find out how your organization can integrate email communications, blogs, RSS feeds and social media to create an integrated online communications strategy.

Allyson Kapin, Partner of Rad Campaign, will provide an overview of key elements that go into creating an integrated online communications strategy including utilizing online social networks and share some tips about how to synchronize them.

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Courtney O'Callaghan, IT Director at Feminist Majority Foundation, will share the benefits and challenges of diversifying the ways people can receive their information using social media tools, like twitter, facebook and their blogs. She will also talk about some trends they have seen with their email lists and RSS feeds.

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Rosalyn Lemieux, Partner of Fission Strategies, will provide a reality check on the state of email communications, and share some real world examples of how groups are adapting to this reality by using social media to drive traffic, build their lists and fundraise.

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Date: Thurs., March 26
Time: 3:30-5 pm EST
Click here to RSVP.
This meeting will take place in Washington, DC. Let us know if you are interested in participating in-person or by phone.

It costs $30 for staff OneWorld partner organizations and for others it costs $60 to participate in the meeting. You can pay online by visiting the event homepage for payment instructions. Be sure to RSVP above for the workshop. For more information, email heidi.bucheister[at]oneworld.net.

Official Website: http://us.oneworld.net/workshop/integratedonlinestrategy/0309