Learn to Write Compelling Content for a Nonprofit Website July 28, 2009

Writing Web documents is different from writing for print, and if you simply move your print documents onto Web pages, you are not using the medium to its best advantage. Web readers tend to scan text online and read text offline. They typically do not read a page from start to finish on the computer screen. Instead, they scan a site looking for relevant items and then print pages that contain the information they seek. You need to apply a style and method to your Web documents that accommodate this type of reading.

This online workshop is going to be a knowledge fest! Professional Mojo has invited a seasoned expert in website composition to join us. Lindsey Patten will help cut through the clutter of what you should and shouldn't be saying.

What we'll cover:
--Old website philosophy versus the new
--Biggest mistakes in web writing
--First steps: Questions to ask yourself
--Four key components of great web writing
--Tips for every page of your site
--Formatting for the web
--The Web Composition Triangle
--Do’s and Don’ts

Official Website: http://www.professionalmojo.com