Lean Startup Circle: Validating your MVP & Value Proposition April 2, 2013

We will cover a variety of proven techniques for validating your MVP & value proposition for B2B startups. Attendees will select two or three that fit their style and develop a plan to implement them in their business in the next 90 days. As a part of your workshop registration, we will also follow up via e-mail and brief phone calls at two weeks, four weeks, 8 weeks, and 13 weeks to help you track your progress. You will leave with a one page plan and 90 days of access to a private workspace with the workshop materials to enable you to validating your MVP.

This interactive workshop will provide:

Systematic approach to validating your MVP & your value proposition
Understand who buys your product and what value they perceive from it
Explore different options for reaching them
Learn how to track and measure your efforts
Learn when to pivot

We will cover:

What is MVP?
How much do I need to talk to people about my MVP?
Techniques for Validation
Where to find people to validate Your MVP?
Beyond Validation, When do you do a product launch?

Sean Murphy, CEO of SKMurphy, Inc. has taken an entrepreneurial approach to life since he could drive. He has served as an advisor to dozens of startups, helping them explore risk-reducing business options and build a scalable, repeatable sales process. SKMurphy, Inc. focuses on early customers and early revenue for software startups, helping engineers to understand business development. Their clients have offerings in electronic design automation, artificial intelligence, web-enabled collaboration, proteomics, text analytics, legal services automation, and medical services workflow.

Official Website: http://sanfrancisco.leanstartupcircle.com/events/102994342/?action=detail&eventId=102994342