Panel topics include:
- Examples of lead-generation success stories
- What is lead-generation and how does it work? Sizing market opportunities.
- Who buys leads? How to find lead buyers?
- Definition of a “lead” – what are the essential components.
- How much is a lead worth? What determines the value of a lead?
- Common methods of generating leads. The directory method, the arbitrage method, etc.
- Website design tips to maximize high-quality lead generation
- The latest techniques from by lead-gen pros.
Panelists (alphabetic order):
- Glenn Houck, Co-Founder at LeadQual
- Josh Reznick (@joshreznick) Founder & CEO at Datalot
- Jay Weintraub (@leadscon) Founder at LeadsCouncil and LeadsCon
- Rami Weiss, Founder at Boomerater and Co-founder of Tomazo
Official Website: http://ultralightstartups.com/2011/june-2011-lead-generation-revenue-models/
Added by Graham Lawlor on May 18, 2011