Joe Bruin to Sky Dive into Stadium on Chegg.com Parachute at Kansas State vs. UCLA September 19, 2009

Right before kickoff of the Kansas State vs. UCLA football game, UCLA’s mascot, Joe Bruin, will parachute onto the field at the Rose Bowl to deliver a Chegg.com box containing a biology textbook to Chegg’s mascot, Shelly and Chegg CEO, Jim Safka.

Come see if Joe Bruin can land on the Chegg.com target located in the middle of the field! One lucky student will be pulled from the student section onto the field for the chance to win a new Vespa scooter and 10 bicycles if they can correctly guess how many copies of that biology textbook can fit inside the world’s largest box.