When collaboration is central to a company's strategy, it is imperative that partners are integrated into the way work is done. Too often, however, the partnership is treated as an add-on, especially if the purpose of the relationship is something other than sales. The presenters will lay out the strategy, process and framework NetApp has developed to build a solution value chain ecosystem that encourages value creation throughout the network.
In this session you will learn:
How to create a shared vision and strategy among multiple alliance partners
What didn't work and what NetApp learned as it implmented the model
How executives became engaged and the critical support they provided for the alliance ecosystem
Official Website: https://netforum.avectra.com/eWeb/DynamicPage.aspx?Site=ASAP&WebCode=EventDetail&evt_key=300ca12a-b94a-4deb-8d5c-452c1ec4f69c
Added by FullCalendar on August 15, 2012