Increase Your Online Contributions: How to Develop a Compelling Church Donation Portal August 20, 2009

Your church Website is an important part of your marketing plan, but it should also be a part of your revenue stream through online contributions for church programs. In this 90-minute workshop we will delve into planning and implementing a successful eCommerce application for your organization that can make donating much more convenient for the church community while generating additional revenue. You will walk away with action plans and suggestions for developing an online revenue strategy to grow grow your contributions and other revenue through the Web.

What will I learn?
Guests will get specific tips and recommendations they can take back to their organization to create or improve their online eCommerce programs. This is very much a hands-on approach. Learn to:

• Develop an eCommerce strategy and program
• Research and develop online revenue channels
• eCommerce usability for conversions
• Credit card transaction and payment gateways
• Integrating and complimenting online giving with offline giving
• Technology options for online credit card transactions
• Writing content that drives conversions
• Developing conversion points on the Website
• Using email and content distribution to drive conversions
• Track and measure results and update the program as needed

Who Should Attend?

• Church leaders and key managers
• Church development, IT and marketing professionals
• Church Employees
• Freelancers who work with Churches
• Web marketers, developers, copywriters and designers
• Those interested in learning successful Web marketing ideas and tips for churches

Official Website: http://www.professionalmojo.com/events-onlinegiving.html