Implementing a Digital Strategy for Your Small Business March 20, 2012

This course or masterclass will provide the knowledge and skills that a small business owner needs to effectively create, manage and market their web business using using internal staff or vendors. Participants will become knowledgeable clients to their designers and developers; think about growing their business using digital technologies and channels; know the capabilities, opportunities and limitations of various technologies and channels; and most importantly relate their marketing strategy to online opportunities, channels, capabilities and limitations. This course is a must for small business owners and others wanting to enhance their presence in the digital marketplace. Details of this event may be subject to change. Please visit http://www.cce.usyd.edu.au/course/idsb for more information or to register.

Official Website: http://www.cce.usyd.edu.au/course/idsb