Gambit on B2B (5yrs horizon & from media owner's point of view) October 19, 2009

Gambit on B2B in 5 years perspective (or not?)

19th Oct 2009

The credit crunch/sub-prime is affecting not only the financial sectors, it has now rippled through to consumers and even the traditionally resilient gaming gambling sector (on & offline)!

At the last major GES summit in Madrid in July, a lot of changes and new strategies were discussed, one such was the employment of B2B strategy for existing remote gaming gambling operators like 888.com Holdings Plc., PartyGaming.com Plc. to deploy their platform and expertise to 'enable' household brands going forward. (of course hot on the tails of WilliamHill acquisition of part of Playtech end of 2008!)

The remote gaming gambling sector is only 15+years old, how can they align and work with major bricks & mortar (or well trusted online) brands, who typically would have 3 if not 5years business plans!? How would the remote gaming sector to 'slow' down and adapt, and address some of the key issues like:

* Brand protection/ manage reputational risks

* customer retention

* plan for 5yrs horizon

To answer these questions & more, Gambit as usual has the best speakers available, including

Speakers:

David Wang, CMO SEGA Games [confirmed]
Mark Cullen, CEO ETV [confirmed]
Jo Bury, Head of Commercial Partnerships Trinity Mirror Group [confirmed]
Mark Popkiewicz, CEO MirriAd [confirmed]

It will take place at the Cass Business School:106 Bunhill Row, London EC1Y 8TZ

Find Cass Business School

Timing:

6:00pm Welcoming drinks, tea & biscuits

6:30pm Panel discussion commence

8:00pm Drinks & Networking

9:00pm Proceedings finished at the business school, further networking to a local club/bar

Official Website: http://TheGambit.info