Relying simply on old school SEO metrics like PageRank and link popularity just doesn't cut it anymore, and red herring stats like keyword density lead you astray. You want to win the Google game but you're not sure what to measure—or how. Which SEO metrics do you choose to judge progress to your goals?
It's time to find out what to measure and what to ignore! During this PRO seminar you'll learn eight invaluable metrics you need to know to conduct scientifically valid experiments, including brand to non-brand ratio, page authority, visitors per keyword, and many more. Walk away with the knowledge needed to expand your keyword list, increase your rankings, and prioritize your efforts.
Added by Corey OLoughlin on July 15, 2011