eBig Startups/VCs SIG: Cash - Not King, Just the Entire Empire December 14, 2009

Cash is the most important metric investors look at in evaluating a company: How much cash will be required? When does cash flow turn positive? How fast is cash being burned?

Many entrepreneurs nonetheless give cash less attention than it deserves. Most know that it is important, but focus on other aspects of their company. This session will explore why cash is critical in starting, growing and sustaining your business. Understand why cash is the ball you should never take your eye off of. Learn how to make cash central to planning your business operations and absorb key points for enhancing your cash position.

Who should attend: This session is designed for start-up companies and most small companies. It is intended for top-level executives, company CEOs and presidents, CFOs and others involved in managing your business. It is also for any managers who need or want to understand better the role that cash plays in the operations of a business. People with a general interest in the health and operation of start-ups and small businesses should also find the session interesting.

About the Speaker
Arne Olson has 35 years experience in corporate banking, venture capital and corporate financial management. He is also an active angel investor and he serves as a director in early stage companies. He has also engaged in turnaround management and providing debt and equity financing to startups and established technology companies.

In his current position at Comerica Bank, Arne manages relationships with corporate borrowers operating under the stresses resulting from the current recession. Here the objective is to restructure credit relationships to fit modified operating plans in startups and established companies by balancing the bank's need to be repaid with the corporate borrower's need to survive.

Official Website: http://www.ebig.org