Easy Social Media Strategies You Can Start Today September 23, 2009

Easy Social Media Strategies You Can Start Today!

Guest Speaker:
GILLIAN VERGA
President & Founder
Insight & Ingenuity

All startups need to market, cost effectively. Employing social media techniques to get the word out about the company, its products and its initiatives can be a huge win - if done right.
This session will present six strategies start ups (and other resource constrained companies) can use to get started in social media. For each strategy, learn who should use it, what it costs, how it benefits a startup, and tips for implementation. One or more of these "pre-packaged strategies" is sure to fit any startup, providing a fast track path to using social media. The strategies presented will involve the following tools:
1. Facebook Fan Page
2. Blogger outreach
3. Blogging
4. Wikipedia
5. Video
6. Forum interaction

About Our Speaker:
GILLIAN VERGA has been a social media leader since 2006 and works with startups and established companies to reach and engage customers through social media. Gillian is the founder of Weightcircles.com, a social network for healthy weight loss, and prior to that has consulted for companies such as NetApp, Lam Research, Coherent, SanDisk, and Acterna. Gillian has an MBA from Harvard Business School and currently serves as the social media chair for the HBS Alumni Club of Northern California. Gillian blogs about social media at www.insightandingenuity.com

$40 BMA Members / $53 Non-Members.

Official Website: http://norcalbma.org/programs/meetingcurrent_html