Digital PR & Reputation Management March 8, 2010

Unique Takeaway: “60 Days PR consultaion – COMPLIMENTARY at no charge”

In the last 24 months, there has been a significant paradigm shift in online PR potential. Most of this is focused around search as well as social media such as blogs, video sharing sites such as YouTube, social networks such as Facebook, content syndication through RSS and so on. Many of these channels can be exploited for stakeholder communications to a variety of a company's stakeholders at little or no cost if you know how. The workshop will focus on no cost and low cost practical strategies illustrated through best practices, case studies and hands-on activities and group discussions, all designed for professionals interested in online public relations.

Upon completion of the workshop, you will be able to immediately implement effective low cost and no cost strategies and tactics to perform the following essential job functions:

● Easily monitor what is said about your company, your brand and your CEO across the Internet in places like blogs, Facebook, forums, YouTube, news sites and other sources.

● Know how to further strengthen, manage and protect your company's and your CEO's reputation online.

● Know how to repair your company's and your CEO's reputation online when attacked.

● Know how to quickly respond in times of crisis.

There will also be a special module dedicated on ways to approach public relations online in times of crisis.

For further information and brochure, kindly contact Angie at +603-21175310 or email to info@practicum.com.my