Digital Marketing Capitol Hill Workshop February 10, 2009

Technology and new media are changing the advertising game in favor of local businesses. Your customers are right around the corner--on the Internet. This workshop will help you make sense of the rise of local news and neighborhood blogs, and offer free and affordable ways to make your business known to the people who count. This workshop will help you tell CPM from click-thru conversion, avoid wasting advertising dollars, and build a long-lasting relationship with your community online.

Workshop Segments
+Getting involved with the new local media
+ Who they are and how to reach them
+ Why you should (or shouldn't) advertise
+ How to do it yourself

Justin Carder of CapitolHillSeattle.com and Michael van Baker of Seattlest.com (also a marketing consultant with Newbridge Partners) will lead the session but please bring your ideas, suggestions and questions.

Official Website: http://crush3r.com/page/ugamujatdj?i=fuetbhtfpu