Differentiating Your Brand July 6, 2009

In today’s competitive global environment where organizations compete in 1 single market platform - the only way to compete is to differentiate or die. Many assumed that by creating and developing better product quality than their competitors is sufficient to win the business game. They surround themselves with gurus that speak about quality, customer orientation and various forms of leadership that will forever change their organizations. This program changes all that does not really differentiate your products and organizations by providing you specifics that you can apply to really differentiate your organization from the rest. This program is both conceptual and hands-on brand development based. It embodies 6 modules throughout 2 experiential learning days. Participants will experience the sessions through a combination of short lectures, sharing sessions, group learning activities, action planning and case studies.

Any enquiries please call 603 7728 2623 or email to mindie@atcen.com

Official Website: http://www.atcenacademy.com