Objectives:
By the end of the program, participants will be able to:
Understand why Customer Relationship Management (CRM) is essential for attracting, retaining and growing loyal customers.
Determine the uses and objectives of a CRM system.
Recognize best practices in implementing a CRM strategy.
Use CRM for improving marketing, sales, customer service, and customer contact.
Official Website: http://www.meirc.com/programs.php?id=1012
Added by ramika on January 1, 2009
ramika
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