Fresh from the first round of judging, check out the 2010 CMA Finalists!
The Creative Media Awards are all about acknowledging creativity in media.
The Creative Media Awards came to life eight years ago when MediaPost saw a need for a different kind of advertising awards show, one that recognized creativity in media. We saw the need after a free-wheeling conversation between Nick Brien, Global CEO of Arc Worldwide and the MediaPost team about how no other advertising industry awards competition actually acknowledged creativity in media. We also heard the same sentiment during a panel discussion on "Media, the New Creative" at Media magazine’s Forecast conference.
The Creative Media Awards exemplify our belief that media -- the process of buying, planning and strategy -- is every bit as creative as rendering storyboards for print or TV ad campaigns. It is that belief that fuels our commitment to the media process from ideation to strategy and implementation. Some have called media the new creative. At MediaPost, we’ve always thought so!
Official Website: http://www.mediapost.com/events/?/showID/CreativeMediaAwards.10.NYC
Added by ayc on November 23, 2010