3434 Kildare Farm Rd
Cary, North Carolina 27511

October 11, 18, & 25, 2010

This class will provide hands-on instruction to create a working website plus a blog that you can maintain yourself.

http://smallbusinesscenter.waketech.edu/pdf/CreateYourOwnWebsiteAndBlog.pdf

10/11 - Understanding and Setting up Blog-based Websites
The multiple benefits of blog-based websites, and how it contrasts to other types of websites
Understanding a blog, static-page and RSS feed
Choosing and buying a website name
Traditional web site versus a Content Management Site
How Google finds websites and how to get Google to find yours
Understanding hosting for the domain, free or paid
Setting up the website and blog

10/18 - Using and Editing Your Website and Blog Widgets
Finding the right keywords and understanding Search Engine Optimization
How to market the site: How to drive and draw traffic to it
Interfacing with Social Media sites
Methods of generating on-going relevant content
Future expansion and integrating into a future larger site

10/25 - Promotion: Attracting and Keeping the Right Customers
Understanding the Wordpress dashboard
Choosing and installing a theme to customize your website and blog
Building the static home page and setting up the blog
How to add content to blog posts and pages
Adding audio, video and pictures to your website and blog
Using Plug-ins and Widgets

Students should have working knowledge of the internet
9:00 a.m. – 12:00 p.m. Western Wake Tech Campus 3434 Kildaire Farm Road, Room 113 Cary, NC 27518
Cost: $97.00

To register online go to the link below:
https://webadvisor.waketech.edu/
(Course #61057)

About the instructor: Martin Brossman is a success coach, speaker, trainer, and author. He is known for generating profitable alliances by maximizing his clients’ face-to-face and online presence. His customized coaching/training solutions for individuals and groups integrate Social Media, Social Networking and Reputation Management strategies. His latest book, Brossman’s Social Media and Online Resource Directory for Business, is a valuable handbook of current guidance and resources for accelerating professional networking and marketing.

For additional information email: caroix@waketech.edu

Added by alebak on September 15, 2010

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