Corporate Broadcasting 101: Blogs, Podcasts, Web Events, Talk Shows and All! November 14, 2006

Innovative technology provides new capabilities for business communications. Webcasts, podcasts and similar tools are becoming more popular and practical. Knowing how to use these tools effectively will keep your audience focused on your message and engaged in the content.

By using skills that broadcasters built over 70+ years of radio and TV production, effective communicators can learn to use the technology to hold an audience’s attention through an entire event; communicate a leader’s personality, drive and vision; build culture; and unify a disparate workforce.

Discussion will cover the pros and cons of corporate broadcasting tools including:

• Webcasts
• Podcasts and digital audio
• Vidcasts and digital video
• Instant messaging
• Blogs
• Chat sessions
• Conference calls

About our presenters:

Maureen Taylor, Founder and President of SNP Communications, has over 20 years of corporate communication experience and is a former nationally syndicated radio host. Maureen speaks on all levels of executive communications, including public speaking, presenting, and career path development. She is also an avid supporter of female entrepreneurship and financial independence.

Renn Vara, Founder and VP of Business Development at SNP Communications, is a former nationally syndicated radio producer and congressional candidate. Renn is humorous and light-hearted, and can easily engage any audience. He speaks on corporate broadcasting, developing a corporate culture, and executive communication.

SNP Communications (http://www.snpnet.com) of San Francisco creates and implements executive messaging, training and communication strategies for corporate leaders.

RESERVE: Book online at http://www.acteva.com/booking.cfm?bevaID=121171. For questions, please contact Preston Lewis at Bonfire Communications, 415.597.9930, preston@bonfiresf.com.

COST: Advance registration: SF/IABC members: $20; non-members: $25.
At the door: $25 members; $30 non-members.

Official Website: http://sf.iabc.com/eventsTB/eventsTB.htm