Communication Officers’ Masterclass 2012 June 18, 2012

Updating Skills to Manage Emerging Risks and Opportunities in a Changing Media Word and Complex Stakeholder Economy

This Communication Officers’ Masterclass consists of three distinct Masterclass Days that can be taken in any combination, either in one continuous package or as individual components. It is focused on enhancing participant’s analytical planning and capacity skills to maintain Public Sector reputation and image particularly in a Social Media paradigm. This Masterclass is a must attend for career focused Communication professionals seeking to further enhance their skills.

To download the brochure - http://bit.ly/rt1LFA

MODULE ONE:
Managing Increased Public and Stakeholder Expectations in Future Trend Scenarios
EXPERT FACILITATOR:
Jean Shannon Managing Director
Jean Shannon & Associates Pty Ltd
• Identifying Trends in Communications and Stakeholder Expectations in a New Media World
• Prioritising Change to Frameworks to Mitigate Impact on Culture, Skills and Budget
• Outlining Tools, Resources, Techniques to Facilitate Change

MODULE TWO:
Developing Strategies for Crisis Prevention and Reputation Protection in a Social Media World
EXPERT FACILITATOR:
Dr Tony Jaques Managing Director
Issue Outcomes Pty Ltd
• Asking Good Questions and Facilitating Stakeholder Consultations
• Identifying Tools and Techniques to Avoid Risk of a Damaged Reputation
• Moving from Reactive to Proactive Public Relations Frameworks and Make a Real Difference

MODULE THREE:
Evaluating and Managing Media and Communication Risks within a Complex Real-Time Environment

EXPERT FACILITATOR:
Allan Briggs Managing Director
Allan Briggs Communications
• Identifying Connectivity, Capability and Confidence Risk in a Digital Economy
• Preparing for Risk Management and Mitigation… How will We Know We’ve got it Right?
• Performing Crisis Management In An Ever Changing Communication Environment

To register or for more information, contact Liquid Learning by email: marketing@liquidlearning.com.au, Phone (02) 9437 1311 or visit: www.liquidlearning.com.au